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China’s Narrative Advantage in the Global South
In the competition for influence across the Global South, China’s greatest advantage may not be money or military reach—but narrative. By presenting itself as a partner rather than a patron, delivering visible infrastructure, and invoking “South-South solidarity,” Beijing fills a credibility vacuum left by Western double standards. Where Washington and Brussels preach values inconsistently, China shows results—and the perception of reliability can be as powerful as power itself.
